The Vision Award Criteria

You must be over the age of 18 to submit your site (I believe strongly in COPPA Law)
Relatively short loading time (Under 30 seconds for 56 k modems)
Please, only English sites.
You must be your own webmaster.
Templated sites (real estate, mortgage, etc.) our not eligible for a gold vision award. The gold award is reserved for only people who create their own sites via their own creativity. Therefore, the highest award your site can receive is a silver vision award. (Since you did not really create the site yourself, but do add your own content to it - it is only fair for all other award nominees.)
No construction signs, links to construction signs or "file not found" errors. Your site must be ready for "prime time". (This includes no blank pages).
Ease of navigation. Menus available for easy walking through the site.
Text must be readable.
The site must not violate COPPA, copyright, or trademark laws.
Pleasing to look at text/link/background scheme.
Means of contact must be clearly accessible.
Above all else a Vision of uniqueness and demonstrated creativity.

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Things your site needs to avoid:

No illegal or unethical activity. This is an automatic reject.

A site counter anywhere else but at the bottom of the page.

Background music is frowned upon, and must be able to be shut off.

Too many unrelated graphics. This makes your site load slow. In the case of some web sites, they are needed (like pictures of homes if you are a real estate professional). Most others shall be rejected.

No excessive pop-ups or ads.

Abusive language geared to the site visitor. (Yes there are some out there!)

Excessive animated gifs.

Misspellings. We all need spell checkers. Use them or have a proofreader look at your site. If in doubt about a word, use dictionary.com

Slow loading flash.